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Inside
The Observatory
The Observatory is a growing body of knowledge and insight, created to help marketing and commercial professionals stay curious, keep learning and make better commercial decisions.
Here you'll find a selection of resources that offer a glimpse of what's available to members. New content is added throughout the year, so The Observatory continues to grow alongside the market.
If you'd like to explore membership, let's start with a conversation.
Understand
Start with the History of the Mortgage Market. Understanding the past helps you understand where the market is heading.
Featured Observation
As AI-generated content grows, authenticity is becoming a brand's greatest asset.
Featured Playbook
How To Create An Effective Marketing Strategy
Featured Guide
Creative thinking is your competitive advantage. Discover what gets in the way.
Resources include articles, playbooks, guides, videos, interviews and practical tools designed to help you apply what you learn.
Examples shown below.
Featured Resources
Understand The Market
Observations
Membership Options
Whether you're investing for yourself, your own development or building capability across your team, there is a membership option to suit you.
Every organisation is different. Team membership can be tailored to the number of people you would like to include, so we'll always discuss your requirements before providing a final quotation.
Observe
Fresh perspectives on what's changing in the mortgage market.
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Industry conversations
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One Minute Perspectives
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Market Commentary
Understand
Develop your knowledge of the mortgage market and your own craft.
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Videos
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Field Guides
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Playbooks
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Articles
Connect
Learn from others and build your network.
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Mastermind Groups
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Online meet ups
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In-person meet ups
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Roundtables